Your business depends on information. As a leader you need to solve the problems of the digital era effectively. Website search versus web search? How do you position information so people can find it? How do you keep your content relevant? You aren’t an IT person, and you don’t need to be! You need the concepts and the personnel to implement your vision.
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Define the problems and articulate the solutions
Learn how to diagnose search issues holding you back and how to make fix the problems
Take the reigns and address the problems
Gather your team and delegate projects
Specify the steps your IT department needs to take